April 16-18, 2024
Tuesday - Thursday
Newport Beach, CA
Lido House Hotel
Automotive Digital
Marketers
Founding Partners
Lunch Sponsor:
Streaming Automotive Summit
The Streaming Automotive Summit is an intimate gathering featuring a cross section of thought leaders in streaming advertising and the automotive retail digital environment hosted by EMG. Come and hear directly from media platforms, attribution technologists, audience data sources, and inventory partners on how to approach and maximize Connected TV and Digital Audio advertising for your automotive clients, ranging from individual dealerships to OEMs. In its second year, the summit will explore this year’s theme: The Stream has gone Mainstream. Now that streaming is the #1 way TV content is consumed, marketers need to evolve from simply activating CTV and Streaming Audio to embracing and implementing strategies that take advantage of the capabilities that exist within the ecosystem.
2024 SAS PARTNERS
Agenda for the Streaming Automotive Summit
Enjoy Newport Beach while connecting with industry leaders. The schedule is subject to change.
- 5:00pm to 7:00pm
Cocktails and hors
d’oeuvres at Topside Roof Deck at the Lido House Hotel
- 8:00am
- 9:00am
Brett Hall, Partner and VP of Sales & Marketing | EMG
Formal welcome, introductory remarks, and agenda review
- 9:20am
As an expert in football analysis for FOX Sports, Joel will share his unique insight into the shift from traditional broadcast to streaming.
- 10:00am
Tom Libby, Associate Director, Loyalty and Industry Solutions, S&P Global Mobility
Get the latest forecast of sales, key industry trends, and what the rest of 2024 will have in store for the retail automotive vertical.
- 11:00am
Brian Singleton,
Founder & CEO | EMG
What actually matters in streaming and moves metal for a dealership? Brian will myth bust several narratives that have emerged about streaming in the past few years and share learnings and insights gathered from tracking millions of outcomes for car dealers.
- 11:45am
Lido Lawn
- 1:00pm
Part 1: Identity
Natalie Kansteiner
Director, Ecosystems & Data Partnerships | The Trade Desk
Part 2: Measurement
Adam Lobelson, Executive Director | Polk Automotive Solutions from S&P Global Mobility
With the cookie set to deprecate this year and privacy laws becoming prevalent, it’s more important than ever to understand the changing digital media landscape to maximize targeting and measurement. This two part panel will shed light on emerging technologies and signals that will provide the clearest gauge to measure media efficiency in streaming.
- 2:00pm
Julian Mintz, Head of Sales | Roku
Kyle Benn, Vice President, Independent Demand Facilitation | Magnite
Nicole Mouradian, Senior Sales Manager | Samsung Ads
Now that streaming is on every marketer’s radar, many are asking what the most optimal way to access the wide array of CTV and streaming Audio looks like. Come hear from very different, but equally important companies in the value chain of streaming ads and how to make sure you aren’t missing out on reaching key parts of your audience.
- 3:00pm
Brett Hall, VP of Sales & Marketing | EMG
Streaming delivers innovation around targeting, measurement, and performance for marketers and with that evolution requires a new way of measuring and evaluating success. Learn about the possibilities of next generation metrics and KPIs for CTV and Streaming Audio.
- 3:30pm
Jeff Clark, President and Partner | Dealer Alchemist
Hear directly from an EMG partner about the massive growth and undisputed success they’ve had through leveraging our streaming solutions in their marketing offerings to dealerships.
- 4:00pm
Brett Hall, VP of Sales & Marketing | EMG
- 5:30-8:30pm
The Cannery, Newport Beach
- 09:00am
Depart from the Lido House Hotel to Pelican Hill Golf Course
Joel Klatt
Fox Sports College Football Analyst,
Host of the The Joel Klatt Show
Former record-setting University of Colorado quarterback Joel Klatt is FOX Sports’ lead college football game analyst, sitting alongside play-by-play announcer Gus Johnson and reporter Jenny Taft. He joined Fox Sports 1 (FS1) for its launch in August 2013 and after a successful two years was elevated to his current post, which is part of Fox’s Big Noon Saturday window, the most viewed college football telecast. Joel is a frequent guest commentator on several local and national sports programs, including The Herd with Colin Cowherd. In 2022, Klatt started The Joel Klatt Show: A College Football Podcast, which has become the top podcast in CFB, both via Audio and Video. Joel resides in Newport Beach, California with his wife and their three sons.
Melinda Zabritski
Senior Director
Melinda Zabritski is Senior Director for Experian Automotive’s financial solutions team. Throughout her career with Experian, Zabritski has overseen the product strategy for Experian Automotive’s lending channel and creation of the automotive credit vertical. After over 18 years in product management, she transitioned into sales and consulting. Zabritski also serves as Experian’s primary analyst and spokesperson regarding key automotive finance trends.
Prior to joining Experian in 2004, Zabritski spent eight years in various product management and analyst positions within the credit industry, including management and development of credit risk models and market trending tools.
Zabritski holds a Master of Business Administration from the University ofPhoenix in Phoenix, Ariz., and a Bachelor of Science in political science and urban government from Louisiana State University in Baton Rouge, La.
Matt Mendez
Senior Director, Client Development
Matt is entering his 26th year as an automotive marketing executive. As Senior Director, Client Development, Matt partners with several of The Trade Desk’s leading global automotive clients.
Prior to joining The Trade Desk, Matt was a Director of Client Partnerships for Datalogix (and later Oracle Data Cloud). Prior to that, he spent 8 years in the Marketing Department of Mitsubishi Motors North America. Matt started his career on the agency side in account management roles representing numerous automotive clients across all three tiers of the industry.
Dan Fairclough
Head of Specialized Demand
Travel & Accommodations
Environment is everything. That’s why we chose the Lido House Hotel to be ground zero of the inaugural Streaming Automotive Summit. Located in Newport Beach California, it’s just steps away from Lido Village, which features a collection of eateries on the Harbor and is only ten minutes from John Wayne Airport (SNA).
Airports
Attendees should plan to arrive on Tuesday, April 16th, and depart on Thursday morning – or stay the weekend, as Newport Beach is beautiful all year. The closest major airports are:
- John Wayne Airport (SNA): About 10 minutes from Lido House Hotel
- Los Angeles International Airport (LAX): 45 minutes from Newport Beach, not considering traffic.
- Long Beach Airport (LGB): 35 minutes from Newport Beach, not considering traffic.
Transportation
To your hotel in Newport Beach from the airport: All attendees are responsible for booking their own transportation to and from the airport. Uber, Lyft, and pre-booked car services can be taken from the airport to your hotel.
To dinner from Lido House Hotel: Group transportation to dinner will leave from the Lido House Hotel. Not staying at Lido House Hotel? Please meet us at the hotel to take advantage of the complimentary transportation.
To golf tournament from Lido House Hotel: For those playing in the golf tournament, group transportation will leave from Lido House Hotel.
Accommodations
All attendees are required to book their own accommodations. For your convenience, we’ve secured a courtesy room block at the Lido House Hotel for $439/night plus tax (~45% discount).
To receive this courtesy rate, you must book your room through the website package listed below.
Hotel address:
Lido House Hotel – 3300 Newport Blvd, Newport Beach, CA 92663
Testimonials
“I haven't come away from an "auto" conference learning something completely new in years. Also, what a blast. I'm still dreaming about playing Pelican again."
Andrew Eamer
“The thought leadership EMG continues to put out across retail automotive is really unmatched.”
Matt Mendez
“The Streaming Automotive Summit was one of the most relevant, informative, and well-organized conferences we've ever attended! We're already looking forward to attending again next year.”
Abby Stowell
"The content was great!”
Eric Mercado
Get Your Ticket Today!
Countdown to the Streaming Automotive Summit:
The registration fee will cover meals and activities during the event. Attendees are responsible for their own travel and accommodations. Space is limited so register today to secure your spot. Early Bird pricing ends on February 29th.
Event and Hotel
- 2 night stay at the Lido House Hotel
- Education sessions from industry leaders
- Welcome Reception on Day 1
- Breakfast, Lunch and Dinner on Day 2
- Transportation to activities
- Welcome bag
- Golf Event
Event + Golf and Hotel
- 2 night stay at the Lido House Hotel
- Education sessions from industry leaders
- Welcome Reception on Day 1
- Breakfast, Lunch and Dinner on Day 2
- Transportation to activities
- Welcome Bag
- Green Fee at Pelican Hill, South Course
- Golf cart with caddie (tip included)
- Practice balls for driving range
- 2 sleeves of golf balls
Event
$499.00
- Education sessions from industry leaders
- Welcome Reception on Day 1
- Breakfast, Lunch and Dinner on Day 2
- Transportation to activities
- Welcome bag
- Golf Event
Event + Golf
$699.00
- Education sessions from industry leaders
- Welcome Reception on Day 1
- Breakfast, Lunch and Dinner on Day 2
- Transportation to activities
- Welcome Bag
- Green Fee at Pelican Hill, South Course
- Golf cart with caddie (tip included)
- Practice balls for driving range
- 2 sleeves of golf balls
Get in Touch Today
Interested in the attending the event but have a question? Fill out the form with your inquiry and we’ll get back to you shortly.
Email Address
events@evolutionmediagroup.com
